Wow-have you seen this commercial? Snake oil at its finest


Wow! Wouldn’t this be incredible – all these benefits in just one supplement?

Incredible is right. Incredible as in not believable yet this commercial regularly airs on TV. Obviously there must be some gullible or desperate people out there searching for the fountain of youth.

Yet many people believe that if they see it advertised on TV and it’s available for consumers to buy, there must be something to it.

“Reverse the signs of aging” and make you “look and feel decades, not years, but decades younger”.

It’s all supposedly due to human growth hormone or HGH.

According to the FDA, a supplement maker can make any claim without any scientific backing as long as it’s within the scope of what a human body can do. So if a human body produces HGH, a supplement can promote HGH production. And we do produce this hormone – just less as we age.
But the supplement maker cannot claim to treat any condition. It’s a fine line.

You can buy Serovital capsules online – 120 capsules for only $99.99 at’s Canadian!

Hmmmm- The commercials that I have seen are on US stations so I will most definitely be asking Health Canada about this as their regulations are different than those in the US. Stay tuned!

Now don’t get me wrong – there are benefits to HGH treatments but they’re used for specific ailments and under medical care.

But here’s the catch: HGH is only effective when it’s given as an injection. According to the Mayo Clinic, while some dietary supplements in pill form claim to boost levels of HGH, research doesn’t show a benefit. The website states that it is an FDA controlled substance and using it for a condition that isn’t approved such as muscle building or an anti-aging treatment in older adults is illegal. It is used for treating AIDS or HIV-related growth hormone deficiency.

But hey, these supplements don’t claim to treat disease so they’re alright.

As for HGH injections, they don’t come risk free. Side effects include increased insulin resistance, type 2 diabetes, an increased risk for certain cancers and more.

I have to admit that when I first saw this commercial, I thought it was part of a comedy skit. It just didn’t seem possible that anyone could be promoting a product with so many ridiculous claims. After realizing it was for real, I had to wonder how anyone fell for this snake oil.

Yes this product ranks up there on the #GiveMeABreak scale.


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Categories: Rosie's Rants

Author:Rosie Schwartz

Rosie Schwartz is a Toronto-based consulting dietitian and writer.

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2 Comments on “Wow-have you seen this commercial? Snake oil at its finest”

  1. Jennifer
    December 11, 2019 at 11:39 am #

    No kidding! Increases levels by 682%! So specific so as to sound true and scientific suppose

    • December 12, 2019 at 2:01 pm #

      Yes, that’s how it’s done. The more scientific you sound, the more likely people will believe the nonsense!

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