Real Fruit Gummies – Healthwashing at its finest

Dare-RealFruitOf course we all know we should be eating more fruit. How about yogurt? That’s a given with all the talk about probiotics and the importance of calcium. Put them both together in a product by Dare, Real Fruit Gummies Mango & Yogurt and we’ve got a match made in nutritional heaven – or so Dare would like you to believe.
It’s definitely  healthwashing at its finest.
Check out the ingredient list and you’ll see what I mean.

Dare ingredients

The nutrition information differs from what’s online. On the package,  it states that there are 40 grams of carbohydrate, 28 grams of sugar and 170 calories for a 50-gram package.  Online there are fewer grams of sugar listed. But the way our labelling laws are set up, you cannot tell how many of those sugar grams are from the sugar/glucose-fructose combo  and how many are from the fruit.

Why can’t we see added sugar separated from natural sugars?

Fat chance we’ll see any changes in this from Health Canada, given their abysmal  track record with sodium and trans fats.

These  packages were being given out as samples at a Yogurty’s.  Maybe the company figured that if you thought a 16-oz cup of a frozen yogurt with candy toppings was nutritional nirvana, you should be introduced to these “fruit snacks”.

Come on Dare. Give us a little credit.

Have you fallen for any health washing pitches? Please share in the comment section. Sharing is the only way we can expose this nonsense.

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Categories: Rosie's Rants

Author:Rosie Schwartz

Rosie Schwartz is a Toronto-based consulting dietitian and writer.

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